Insights
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Finding the workplace safety heroes in your organisation
How to capture the knowledge of experienced employees and turn it into engaging workplace safety videos. Every workplace has its unsung heroes. They’re not necessarily

The power of an audience of one: Why your most valuable video might only need one viewer
When we talk about successful video content, we tend to think big. Big audiences, big view counts, big engagement numbers. But what if one of

Why subject-matter experts are essential for effective video learning
When organisations think about creating learning content, the process often starts with existing materials. There might be policies to work from, presentations to adapt, procedures

Contractor inductions: is there a better way to engage workers?
Recently, I needed to complete more than 100 pages of safety training so I could take a podcast kit up in a goods lift. It

Why customer education content is an invaluable resource for your business
Your business already has one of the most valuable ingredients for creating great content: expertise. Your team understands your products and services. They know the

Why great video production starts long before the cameras come out
A client recently came to me with all the pieces of a jigsaw. They knew what they wanted their video to achieve. They knew the

Creating accessible rehabilitation videos for stroke survivors
Guided Therapy Program | Western Health How do you create rehabilitation videos that are clinically useful, easy to follow and accessible to patients with different

Workplace training video production: from script to 28 training modules
Producing effective workplace training videos isn’t simply about turning up with cameras and filming someone performing a task. The real work begins much earlier. It

Why training and demonstration videos are an investment in your organisation’s knowledge
The people who know your business best are your own team. They know how things work. They understand the processes, the shortcuts to avoid, the













